About us

We have since scaled to new heights with a strong team of 130 people and warehouses and office spaces in 9 key economic centers of the region namely – Jeddah, Makkah Al Mukarramah, Riyadh, Al Madinah Al Munawwarah, Dammam, Khamis Mushayt, Jizan and Taif with the head office situated in Jeddah. Our success has been built on a legacy of customer service and support teamed with sheer hard work. We believe in excellence the first time and every time – this is how we have consistently met the customer’s expectations, giving them what they want when they want it. In everything we do, our overarching aspiration is to continually strive for total customer satisfaction. We believe that service and support offer a better value than price guaranteed.

We, as a company, have always placed great emphasis on providing an effective and efficient sales and distribution network that cater to the changing needs of the market for its products and services across Saudi Arabia. We are well established with highly professional sales systems, precision-driven training centers, and agile warehousing and distribution operations. Consequently, we are able to deal with almost all the major automotive companies as well as independent retail operators. We are continuously sourcing products, which we feel will have the potential to greatly impact the Saudi Arabian market. Ours is a stronghold of capable, competent and collective experience, knowledge and capital which helps to ensure the success of our suppliers. Strongly networked with over 50 sub distributors across the Kingdom – a high trained crew ready to tender the same service support to ensure seamless standards across our service spectrum, Colors is currently the sole distributor to all major international brands in the Kingdom of Saudi Arabia.

We are more than just a supplier. We are an essential partner in the success of your business. Our professional, helpful and dedicated employees have your best interest in mind and we are prepared to go the extra mile. Our motto is to always put our customers first – this goes a long way in who we are and what we do.

About us

Who we are

COLORS Company for Paints was established in 1989 by Kamel Ghaleb Al Qudsi in Jeddah with an aspiration to lead.

We have since scaled to new heights with a strong team of 130 people and warehouses and office spaces in 9 key economic centers of the region namely – Jeddah, Makkah Mukarram, Riyadh, Dammam, Khamis Mushayt, Gizan, Taif and Madinah Munnawara with the head office situated in Jeddah. Our success has been built on a legacy of customer service and support teamed with sheer hard work. We believe in excellence the first time and every time – this is how we have consistently met the customer’s expectations, giving them what they want when they want it. In everything we do, our overarching aspiration is to continually strive for total customer satisfaction. We believe that service and support offer a better value than price guaranteed.

We, as a company, have always placed great emphasis on providing an effective and efficient sales and distribution network that cater to the changing needs of the market for its products and services across Saudi Arabia. We are well established with highly professional sales systems, precision-driven training centers, and agile warehousing and distribution operations. Consequently, we are able to deal with almost all the major automotive companies as well as independent retail operators. We are continuously sourcing products, which we feel will have the potential to greatly impact the Saudi Arabian market. Ours is a stronghold of capable, competent and collective experience, knowledge and capital which helps to ensure the success of our suppliers. Strongly networked with over 50 sub distributors across the Kingdom – a high trained crew ready to tender the same service support to ensure seamless standards across our service spectrum, Colors is currently the sole distributor to all major international brands in the Kingdom of Saudi Arabia.

We are more than just a supplier. We are an essential partner in the success of your business. Our professional, helpful and dedicated employees have your best interest in mind and we are prepared to go the extra mile. Our motto is to always put our customers first – this goes a long way in who we are and what we do.

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VISION

To create a powerful brand standing and establish the company as an effective market leader.

MISSION

To deliver powerfully and transformatively as a one-stop refinish shop for automotives.

VALUES

Quality, Excellence, Trust, Teamwork and Integrity.

CEO MESSAGE

Kamel AL QUDSI

Chairman

“Colors company for paints is built on the foundation of gearing towards growth – that of our people, our processes, our partnerships and the community at large. We have the ambition and vision to stay as a competitive leader always looking to surpass the level of our customers’ expectations. Our drive is underpinned and facilitated by our core values, deliberate planning, meticulous execution and effective management focused towards sustainable development.

We are committed to our customers in that we anticipate their needs and provide for it – with innovation, with nurtured relationships and with a collective steer for success. Our collaborative successes are emerging not only because of the work we do but the way we do it – creating an environment where there are win-win associations for all. We believe in quality, excellence, product and service innovation, continuous and complete customer satisfaction – key factors that enable us to stay differentiated and adaptive. I am grateful that CCP is a company with a sustainable growth based on values, this allows us to commit our role in society, we generate on people and organizations. I believe in creating new businesses and contribute to society by accelerating efforts to achieve a “carbon-free society,” from both our own activities and related business endeavors. I am proud to quote that CCP was the first to introduce waterborne paint system into the Kingdom’s refinish industry, which continues to work toward net zero greenhouse gas (CO2) emissions. Our entire organization works with diligent determination; and it is a company that places high priority and value on teamwork, performance, and the human element in excellence. We capitalize on technologies, sound business practices and innovation gained in the various industries in the Global Market to build businesses into the trajectory of the future.

CCP has and will always continue to be a people-first, customer-centric, results-oriented company that strongly believes that its strength lies in creating a stimulating work environment and in offering our utmost best solutions to our customers via our best-in-class teams and branches. Going forward, our vision is to be the industry change-makers who lead with ingenuity, innovation, intelligence and industriousness.

We are steadfast to our agenda to grow and empower others to grow. As we continue to aspire for and achieve new horizons, I would like to thank all those who have been a progressive part of our journey – the action team, suppliers, investors and our partners – the figure heads without whom our evolution would not have been possible.

To One and All – let us continually strive to collaborate and create”

CEO MESSAGE

“Colors company for paints is built on the foundation of gearing towards growth – that of our people, our processes, our partnerships and the community at large. We have the ambition and vision to stay as a competitive leader always looking to surpass the level of our customers’ expectations. Our drive is underpinned and facilitated by our core values, deliberate planning, meticulous execution and effective management focused towards sustainable development.

We are committed to our customers in that we anticipate their needs and provide for it – with innovation, with nurtured relationships and with a collective steer for success. Our collaborative successes are emerging not only because of the work we do but the way we do it – creating an environment where there are win-win associations for all. We believe in quality, excellence, product and service innovation, continuous and complete customer satisfaction – key factors that enable us to stay differentiated and adaptive. I am grateful that CCP is a company with a sustainable growth based on values, this allows us to commit our role in society, we generate on people and organizations. I believe in creating new businesses and contribute to society by accelerating efforts to achieve a “carbon-free society,” from both our own activities and related business endeavors. I am proud to quote that CCP was the first to introduce waterborne paint system into the Kingdom’s refinish industry, which continues to work toward net zero greenhouse gas (CO2) emissions. Our entire organization works with diligent determination; and it is a company that places high priority and value on teamwork, performance, and the human element in excellence. We capitalize on technologies, sound business practices and innovation gained in the various industries in the Global Market to build businesses into the trajectory of the future. 

CCP has and will always continue to be a people-first, customer-centric, results-oriented company that strongly believes that its strength lies in creating a stimulating work environment and in offering our utmost best solutions to our customers via our best-in-class teams and branches. Going forward, our vision is to be the industry change-makers who lead with ingenuity, innovation, intelligence and industriousness. We are steadfast to our agenda to grow and empower others to grow. As we continue to aspire for and achieve new horizons, I would like to thank all those who have been a progressive part of our journey – the action team, suppliers, investors and our partners – the figure heads without whom our evolution would not have been possible. To one and all – let us continually strive to collaborate and create”

Kamel Al Qudsi
Founder & President

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